Archive for the ‘Pay Per Click Marketing’ Category
Why Should I Be Concerned About My Adwords Quality Score?
posted on January 7, 2010 in Pay Per Click Marketing with 0 Comments
The Google Adwords Quality Score is a key element of the Adwords Pay Per Click (PPC) advertising platform. In this blog post I’ll help you to understand exactly what the Adwords Quality Score is and the benefits to your PPC campaign which you can receive from a high quality score.
8 Simple Steps to Create Successful PPC Landing Pages
posted on January 6, 2010 in Pay Per Click Marketing with 0 Comments
The most successful method to ensure a high number of conversions from your PPC traffic is to create high quality PPC landing pages. Many PPC marketers invest too much time trying to perfect both keywords and ads while forgetting about the importance of the actual landing page.
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